| Designer: | Unknown |
| Country: | Switzerland |
| Decade: | 1930 |
| Year: | 1935 |
| Dimensions: | 102.0 x 64.0 cm | 40.157480314800004 x 25.196850393600002 inches |
| Condition: | Very good/excellent | | A-/B+ |
| Printed by: | C. J. Bucher AG. Luzern |
| Category: |
Ski / Sports Travel |
This original vintage Swiss travel poster from 1935 promotes Engelberg, one of Switzerland’s most famous alpine resorts. The composition combines dramatic mountain scenery with an inviting human element, presenting the destination as both spectacular and accessible for winter sports enthusiasts.
In the foreground, a smiling skier rests beside her wooden skis, dressed in classic 1930s alpine attire with gloves, sweater, and headscarf. Behind her stretches a vast snow-covered landscape filled with skiers descending the slopes, while early ski lift structures climb toward the high alpine peaks. The striking golden-yellow sky contrasts beautifully with the cool tones of the snow and mountains, creating a powerful visual effect that draws the viewer’s attention across the scene.
The elegant script “Engelberg” at the top is paired with the multilingual designation “Schweiz – Switzerland – Suisse,” reflecting Switzerland’s international tourism appeal during the golden age of European travel. Engelberg was already renowned in the early twentieth century for its excellent skiing and breathtaking alpine environment, making posters like this important promotional tools for attracting visitors from across Europe and beyond.
In excellent condition, with only light creasing at the upper right margin. A striking and highly decorative example of early Swiss ski tourism advertising that would display beautifully framed.