Sveriges Postsparbank Detta är ditt land

This original vintage poster, created in 1939 and designed by Hjalmar Thoresson, was issued by Sveriges Postsparbank. The illustration portrays a spring scene featuring a farmer working in the fields with horses on a sunny day, engaged in the activity of plowing.

The printed Swedish text on the poster is: "Du får själv skörda frukten av ditt arbete." Translated to English, it means: "You get to reap the fruits of your labor yourself."

"Sveriges Postsparbank" operated as a state banking entity and was integral to the Swedish Post Office until 1974. The poster effectively conveys the spirit of financial responsibility and aligns with the overarching theme of promoting savings associated with Postsparbanken.

Preserved in excellent condition with fresh colors, the poster stands as a historical testament to the era's encouragement of financial prudence and responsible savings habits.