Visit Serengeti Tanganyika EAA East African Airways

Issued by East African Airways using Serengeti, Tanganyika as the destination focus, this is a bold and striking piece of East African travel advertising.

The design centers on a stalking lioness, shown mid-stride and facing directly toward the viewer. She’s rendered in dramatic, high-contrast tones of olive green, black, and yellow, with rough, expressive brushwork and a pale halo-like outline that makes her figure stand out strongly from the background. Her forward movement and low head position convey quiet power and the sense of untamed wilderness—imagery perfectly chosen to sell the romance of safari travel.

The background is minimal, in a flat muted green that keeps all attention on the animal. Above, oversized block lettering reading “VISIT SERENGETI” dominates the composition, while “Tanganyika” appears vertically along the right side, adding a distinctive graphic balance. Along the bottom, the airline logo and the line “Fly there by East African Airways” firmly place the poster within the golden age of mid-century African air travel promotion.

It’s a powerful example of wildlife used as the central visual symbol of African tourism—direct, dramatic, and designed for strong visual impact from a distance.

In very good condition.