Designer: | Lavies, Jan (1902-2005) |
Country: | Benelux |
Decade: | 1930 |
Year: | 1938 |
Dimensions: | 100.5 x 64.5 cm | 39.57 x 25.39 inches |
Condition: | Very good | | B + |
Publisher: | Niederländische Eisenbahnen |
Printed by: | N.V. J. Smulders & Co., Den Haag. |
Category: |
Railroad Travel |
This original vintage travel poster promotes Holland (the Netherlands) as the "center of European travel" ("Mittelpunkt des europäischen Reiseverkehrs"). Designed by Jan Lavies, the poster highlights the country's connectivity by rail, sea, and air, with white lines and red dots radiating from the Netherlands on a dark blue map of Europe, symbolizing its extensive transportation routes. The Netherlands is prominently depicted in bright yellow, emphasizing its central role, while the bold title "HOLLAND," displayed in striking orange at the top, captures immediate attention.
Below the map, German text describes Holland as the "center of European travel by water, land, and air" and promotes the "Netherlands Railway Center in The Hague," along with 8-day general travel tickets (Generalabonnements) priced in guilders for various travel classes.
The modernist design, with clean typography and functional layout, reflects the early 20th-century aesthetic, underscoring the Netherlands’ importance as a European travel hub during the interwar period.
The poster is in very good condition and would make a striking display piece.