Zell am See Sport und Erholung

This rare original vintage winter travel poster promotes Zell am See and features the Schmittenhöhebahn along with two ski lifts, likely dating from the 1930s or 1940s. The Schmittenhöhebahn, which opened in 1927, was the first aerial cableway in Salzburg and only the fifth in all of Austria—a true milestone in the history of Alpine tourism.

What makes this poster especially captivating is that it doesn't simply depict a winter landscape—it captures a slalom race in progress. You can clearly see ski gates, skiers navigating the course, and spectators lining the slope, offering a vivid glimpse into the early days of alpine ski racing. This dynamic scene adds a layer of sporting history to the already rich context of early mountain tourism promotion.

The poster is in good condition with some age-related wear, a bit of dirt, and a small hole in the image. It would look absolutely stunning framed—a striking piece for any collector of vintage skiing, travel memorabilia, or early 20th-century European poster art.