Designer: | Serrailler |
Country: | France |
Decade: | 1960 |
Year: | 1960 |
Dimensions: | 98.0 x 62.0 cm | 38.5826771652 x 24.4094488188 inches |
Condition: | Very good | | B + |
Publisher: | French Government |
Printed by: | Braun & Cie Mulhouse - Paris |
Category: |
Ski / Sports Travel |
This original vintage French travel poster was issued in 1960 by the French Government to promote winter tourism in the Alps of Savoie, specifically highlighting the upscale ski resort of Megève.
It features a vivid photographic scene of elegantly dressed skiers and vacationers enjoying a sunny day on a wooden terrace, overlooking the charming snow-covered village nestled in the valley below. Towering alpine peaks rise in the background under a crisp blue sky, reinforcing the region’s reputation for natural beauty and top-tier winter sports.
Text at the bottom reads:
“sports d’hiver dans les Alpes de Savoie – Megève”
with “FRANCE” boldly printed beneath in rich, dark red lettering.
Some age wear is visible, including minor tears, but the poster remains in good condition—capturing the classic sophistication of 1960s French winter tourism.