SAS Air Freight

This vibrant and humorous original vintage poster was created in 1950 by Danish designer Viggo Vagnby for SAS Cargo, the freight division of Scandinavian Airlines. The design features a stylized aircraft packed with an eclectic mix of goods, ranging from bicycles and cameras to animals and musical instruments. Below, a tearful giraffe watches from the ground, excluded from the cargo—a direct reference to SAS’s witty slogan: “Anything but me”.

This poster was part of the famous “Everything Except Giraffes” campaign, a brilliant example of Scandinavian wit and visual storytelling. It has since become a classic of mid-century airline advertising, representing a time when commercial aviation was rapidly expanding and marketing took bold, creative turns.

A rare and collectable piece, ideal for aviation enthusiasts, vintage poster collectors, or anyone drawn to striking 1950s graphic design.

Condition: Good. Tear at bottom. Would look stunning framed. Linen backing available on request.