| Designer: | Photo: Poosch |
| Country: | Austria |
| Decade: | 1970 |
| Year: | 1977 |
| Dimensions: | 79.0 x 58.5 cm | 31.102362204600002 x 23.0314960629 inches |
| Condition: | Very good | | B + |
| Linen backed | |
| Publisher: | Tiroler Fremdenverkehrswerbung |
| Printed by: | Alpina Offset, Innsbruck |
| Category / Theme: |
Travel |
This attractive original winter travel poster was issued by Tiroler Fremdenverkehrswerbung in 1977 to promote the Austrian region of Tyrol. Using a striking color photograph by Poosch, the poster captures a peaceful alpine village blanketed in deep snow, with traditional wooden chalets clustered around a winding mountain stream and rustic bridge.
The composition emphasizes the quiet beauty and authenticity of Tyrolean winter life. The warm tones of the timber buildings contrast beautifully with the pristine white snow, creating an inviting image of one of Austria’s most celebrated mountain destinations. The bold orange "Tirol" logo adds a distinctly 1970s graphic touch while allowing the dramatic landscape to remain the focus.
Produced during the golden age of European tourism promotion, the poster reflects Tyrol's international reputation as a destination for skiing, winter holidays, and traditional Alpine culture.
Condition: Mounted on linen. Very good condition with light signs of age and handling wear consistent with use. Printed in Austria in 1977.