Designer: | Unknown |
Country: | Sweden |
Decade: | 1950 |
Year: | 1953 |
Dimensions: | 100 x 62 cm | 39.37 x 24.41 inches |
Condition: | Excellent | | A - |
Publisher: | SJ Reklam |
Printed by: | AB Svenska Telegrambyrån / Ivar Hæggström |
Category: |
Railroad Travel |
This charming authentic original vintage poster, titled "Trivs på Tåg" ("Enjoy the Train"), was issued by Swedish State Railways (SJ) in 1953. The design features four cheerful illustrations that highlight the comfort and pleasure of train travel.
The top left depicts a dining setting with a plate, wine glass, and utensils, emphasizing the availability of fine dining. The top right portrays a happy child, capturing the family-friendly atmosphere onboard. The bottom left shows a woman peacefully resting, symbolizing the relaxation and restful experience of train journeys. The bottom right displays an open book, representing the opportunity for leisure and reading during travel.
The poster employs a simple yet vibrant aesthetic, with bold colors and clean lines that exude mid-century modern charm. The tagline "Tåget ger komfort" ("The train provides comfort") reinforces the message of ease and enjoyment.
This piece is in excellent condition and is a delightful example of mid-20th-century travel advertising, blending functionality with artistic appeal.