| Designer: | Bocchetti, Ernst / Mühlemann, Werner |
| Country: | Switzerland |
| Decade: | 1950 |
| Dimensions: | 102.0 x 64.0 cm | 40.157480314800004 x 25.196850393600002 inches |
| Condition: | Very good | | B + |
| Linen backed | |
| Printed by: | Brüggen A. G. Meiringen |
| Category: |
Olympic Ski / Sports Travel |
This joyful original vintage Swiss travel poster promotes winter tourism in the Bernese Oberland, the alpine region of the canton of Bernese Oberland.
The composition is both dynamic and playful, featuring a sweeping snowy landscape beneath a clear blue sky. In the foreground, a smiling figure skater—Barbara Ann Scott, gold medalist at the 1948 Winter Olympics—glides gracefully across the snow in a vivid red costume. Her movement creates a striking contrast against the soft white slopes, adding energy and elegance to the scene.
In the background, a line of skiers climbs the mountain, reinforcing the appeal of the region for winter sports enthusiasts. The juxtaposition of figure skating and alpine skiing highlights the diversity of activities available in this iconic Swiss destination.
The bold red script “Oberland Bernois” paired with the minimalist “Suisse” typography reflects the refined graphic style of mid-century Swiss poster design—clean, aspirational, and visually impactful.
Mounted on linen and in very good condition, the poster retains strong colors and excellent display quality.
A lively and iconic piece of alpine advertising, highly desirable for collectors of skiing, figure skating, and classic Swiss travel posters.