Kleine Scheidegg Hotels Jungfrau Switzerland

This is an original vintage Swiss promotional poster from 1945 for Scheidegg Hotels, designed by Werner Mühlemann (1917-2012) and Ernst Bocchetti (1894-1952).

The photo-montage design features a joyful female skier dressed in a bright yellow top and black ski pants, extending her arms in excitement while holding ski poles. Behind her, the stunning snow-covered Eiger mountain dominates the background, reinforcing the grandeur of the Kleine Scheidegg area in the Bernese Oberland region of Switzerland. The lower portion of the image cleverly integrates Scheidegg Hotels into the skier’s torso, creating a unique visual effect.

The poster highlights the area's exclusive, car-free location, accessible only via the Wengernalp Railway, emphasizing its pristine, untouched alpine charm.

Condition: Good, with age-related wear, visible scratches, crumbles, paper loss, and pinholes. Despite these minor imperfections, this remains a rare and visually striking example of Swiss travel advertising from the mid-20th century.