Designer: | Gerbig, Richard |
Country: | Switzerland |
Decade: | 1950 |
Dimensions: | 102 x 64 cm | 40.16 x 25.2 inches |
Condition: | Almost good | | B - |
Publisher: | Office national suisse du tourisme |
Printed by: | A. Trüb & Cie AG |
Category: |
Ski / Sports Travel |
This delightful original vintage Swiss travel poster, designed by Gerbig, showcases Switzerland as a winter wonderland.
The scene captures the vibrant essence of winter, featuring a charming alpine village nestled amidst towering snow-capped mountains, bathed in sunlight. Skiers can be seen enjoying the slopes, while the Swiss flag proudly waves on the right.
Printed in the 1950s, this poster includes multilingual text in the bottom margin, along with the OSCT logo representing the Switzerland Tourism organization from 1937–1955. The French text reads:
"LA SUISSE PARADIS DES SPORTS D'HIVER
neige soleil santé détente et joie de vivre hospitalité réputée bonne chère champs de ski incomparables équipement sportif unique relations rapides par air rail et route renseignements auprès des agences de voyages"
This version of the poster is full-height, as opposed to the more commonly found half-size versions.
While the poster exhibits some tears that have been carefully repaired with archival tape, along with edge wear, it retains its charm. Consider linen backing for preservation, or simply frame it as is for a stunning display on any wall.