Sveriges Postsparbank Sparsamhetens Dag

This original vintage poster from 1934, designed by Hjalmar Thoresson and issued by Sveriges Postsparbank, promotes "Sparsamhetens Dag" (Frugality Day) in October 1934. The illustration features a sunrise scene where a rooster stands with one foot on a Sveriges Postsparbank's bank book, observing the sun rise over a small house.

"Sveriges Postsparbank" operated as a state banking entity and was part of the Swedish Post Office until 1974. The poster not only captures the essence of Frugality Day but also aligns with the theme of promoting savings and financial responsibility associated with Postsparbanken.

Preserved in excellent condition with fresh colors. Overall, it stands as a charming representation of financial prudence during that era.